HOW WE WORK
We offer a team of senior consultants who deliver all aspects of the project, from designing the research, through interviewing and analysis, to developing and presenting our findings and recommendations.
It avoids the duplication and cost of having junior research executives reporting to managers and then directors: and brings the client closer to the raw research. When our team present the results, it’s the same people who carried out the desk research, moderated the focus groups and conducted the interviews.
Where the project involves large-scale quantitative surveys, we will recommend the most suitable fieldwork partner. We will then design the survey, oversee the delivery and analyse the results. And all our external costs are transparent, with no incentives or mark-ups.
RESEARCH
We offer a full range of research techniques from desk research to focus groups and depth interviews. As a research partner, we can advise on planning research programmes, designing surveys and commissioning fieldwork agencies to ensure the best value for your research spend.
STRATEGY
Our partners have all worked at Board level in the public, private and third sectors and understand strategy and the client perspective. We ensure our analysis and recommendations are always practical and focused on the client’s strategic objectives
ENGAGEMENT
Our background in communications means that we can work closely with your own comms team or with outside agencies to ensure research is put to good use, through segmentation, targeting, messaging and even the execution of campaigns.
TRAINING AND DEVELOPMENT
We offer a series of self-standing modules that can be combined to form integrated training programmes for managers, policy-makers and communications professionals. Many of these include a 'surgery' where our lecturers can use their skills and experience to help participants to explore and resolve challenges in their current roles, so bringing together theory and practice and giving a direct benefit to the organisation's immediate work programme.
DISSEMINATION
Our expertise in communications allows us to advise on the most effective way of maximising the impact of research and analysis, including direct engagement with specific audiences (such as stakeholders, employees or local communities) and through the media. This includes using research to inform or frame policy debates and creating research reports that combine robust and credible research with clear and accessible conclusions.
ASSOCIATES
As well as our core team, we work with a number of associates who are leading practitioners in their fields and who can bring additional capacity and expertise in areas such as media relations, change management, policy development and branding. We also have strong relationships with a number of agencies and consultants across the whole range of research, communications and organisational development. It means we can stay small and focused on each client – but also provide a full range of services across every aspect of research, strategy and engagement.